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Meet Sandy

After 40+ years in the health insurance and employee benefits industry, I’ve learned that one of my greatest strengths is helping organizations figure out how to take a good healthcare idea or solution and turn it into a real market opportunity.

Sandra (Sandy) Hartman

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The Full Story

​My career has largely been about building what wasn’t already there.

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I’ve opened new territories, developed broker and consultant relationships, introduced healthcare solutions to the market, and generated meaningful new business for organizations across the self-funded healthcare and TPA marketplace.

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During 17 years with EBMS, I was instrumental in expanding market presence and driving new business that contributed to the organization’s growth. Since then, I’ve held senior business development and sales roles with organizations including BAS/HealthComp, HealthScope Benefits, AMPS, Green Light Cost Management, and ValueHealth Benefit Administrators.

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Today, through Insight2Benefits, I work with emerging and established healthcare organizations to help them better understand the self-funded marketplace, evaluate opportunities, position their solutions, develop distribution relationships, and connect with the right people.

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At this stage of my career, I’m intentionally focusing on select remote engagements where my experience can make an immediate impact without requiring a traditional full-time executive role.

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Areas where I can help include:

  • Fractional business development

  • Healthcare and employee benefits strategic advisory

  • Self-funded and TPA market strategy

  • Market entry and expansion

  • Point-solution commercialization

  • Broker and consultant channel development

  • TPA and healthcare vendor evaluation

  • Strategic introductions and relationship development

  • Special projects and market research

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I’m particularly interested in working with organizations that have a healthcare challenge, opportunity, or solution but need experienced guidance navigating the employer, broker, consultant, and TPA marketplace.

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My goal is simple: bring decades of practical industry experience to a select number of organizations where I can help create opportunities, solve problems, and generate measurable value.

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If that sounds like something your organization could use, I’m always open to a conversation.

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